Our Communications Strategy: what do you think?

Heritage Lottery FundThe Ouse Washes Landscape Partnership consists of a wide range of partner organisations, all working towards a common goal. what we are trying to achieve will also reach a range of audience types.

In order to ensure that we communicate in the most effective and appropriate way with our different audiences, we have recently created a Communications Strategy.

We are very keen to hear from you – our audience – to see what you think about our communications strategy:

Ouse Washes LP scheme – Communications Strategy

This document explains:

1. Which are our key audiences;

2. How we aim to communicate with each audience type;

3. What are the key messages we aim to convey to each audience type.

We have identified ten key audience types; these are:

  • Our Funders
  • Project Board Members/organisations
  • Project Delivery Partners/organisations
  • Wider Partner Forum
  • Residents & Community groups in villages & surrounding market towns
  • Farmers & landowners
  • Owners/managers of Tourism Businesses in the area
  • User Groups & Visitors to the area
  • Local Media
  • Rest of the world (with an interest in the Ouse Washes area)

Our Communications Strategy is a ‘living document’ and will regularly be updated – and expanded upon -, with improvements following audience feedback through our community consultations and other routes.

So, please have a look at our current version and let us know what you think; thank you:

Ouse Washes LP scheme – Communications Strategy

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